. . "Some brands, such as PUMA, prefer DiFeo or one of his partners post images on their own Instagram channels (to date, DiFeo has 135,000 followers on Instagram, while Eswein has 506,000 and Danielle has 198,000). ???Typically we???d do two or three, maybe four, photos a day and then we will also promote the brand account or hashtag, if they want,??? DiFeo explains." . .