Convert Your Enquiries??? 2.5% -4.5% of enquiries should immediately convert to bookings??? 10%+ conversion is possible??? HOW? o Send out Registration Pack ASAP o Follow up EVERY enquiry ???up to 3 times if there is a possibility they will sign up o Become an expert on the challenge ???product knowledge training o Provide help & advice with fundraising o Promote Info Days held by Classic Tours 19