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  • At the 2011 conference, held at the Austin Convention Center, Dell used QR codes to disseminate information quickly and conveniently at booths. ???People could scan a code at each booth, and then we???d send one email to them at the end with a catalog of everything they???d scanned,??? Lathan said. ???They could get white papers, case studies, and any other materials that they???d get at the booth
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