Seisser, who has known Arnold since 1980, when both worked at Della Femina Travisano, more recently used him on a handful of creative assignments, including a pitch for Burger King in 2000 and a campaign for Iams pet food.He has a really good range, said Seisser, noting that Arnold has worked on brands such as Saab, Colgate-Palmolive and TDK in his 27-year career.