Freitag products are now on sale in 36 Japanese city center shops (applies to 2008). ???What???s currently happening in Japan, is just what happened in Switzerland between 2000 and 2003,??? says CEO Streuli. ???We are now concentrating on markets with a similar growth curve, and in which the product is well understood, including urban centers in Japan, Germany, Benelux, Italy and Scandinavia.