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  • This is the new reality,??? says Peter Blackshaw, chief marketing officer at Intelliseek, a Cincinnati firm that sifts through millions of blogs to provide watch-your-back service to 75 clients, including Procter & Gamble and Ford. ???The potential for brand damage is really high,???says Frank Shaw, executive vice president at Microsoft???s main public relations firm, Waggener Edstrom. ???There is
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