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  • Dan Cepeda, director of marketing for Ray???s Food Place/C&K Market, based in Brookings, Ore., says that for online coupons and promotions to be successful retailers have to provide more than just cents-off offers. ???You need recipes, shopping lists and other things to make it interactive,??? he says. ???E-mail blasts and monthly contests are also important to continually generate interest.??? Cu
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