* * * Editorial house and Deluxe subsidiary Beast has completed directing and editorial work for Western Union, via agency 180 Amsterdam , to promote ???World of Betters,??? a six-week viral campaign that asks ???what would you do with $1,000 to make someone???s day better???? Western Union partnered with such stars as Alicia Keys, John Legend, K???naan, Sunidhi Chauhan and Pitbull to host ???live