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  • According to Daymon Worldwide???s Chief Marketing Officer Andres Siefken, the results were intriguing. ???Nearly 50 percent of all U.S. men make mission-oriented trips to shop for a specific item or group of items, including take out to eat at home,??? said Siefken. ???Additionally, 60 percent of male shoppers are personally responsible for all or nearly all of their household???s grocery shopping
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